Wednesday, February 23, 2005

"Internal Advertising"

Good post by Dave Wilson on our ilovepdg blog there's some mileage in this - so we're going to work up a client briefing document - if anyone has any ideas/ thoughts they would be appreciated.

Brain dump - Tom Peters - re-engineer your int. comms function / needs to be more about brand and marketing.
Keeping Talent / Knowledge Capital etc etc.
Occupational Psychology link - conversation @Deloitte yesterday (thanks Faouzi).
"Personnel Advertising" / personalisation - personal advertising etc etc.

Will see how it spins out...